One never knows who is going to ping a blog. Looking at sitemeter (the counter that the Fan uses) shows quite a few quick hits from various organizations. For example, some Connecticut media think tank pings every time the Fan mentions ESPN.com. Or some company like Broadwing will ping if something is mentioned out in California.
There is a company right up here in northern Maine called Burrelles that watches the media for several companies. Supposedly, these types of activities are to give the paying companies an idea of how their brands are being perceived in the marketplace.
It all seems kind of nefarious to know that all this energy and resources are being expended to watch the likes of some small blog like this one. Orwell would be smiling...
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